Dominic Frandrup gets fitted for his new road bike at Cronometro in Madison, Wisconsin.
Dominic Frandrup gets fitted for his new road bike at Cronometro in Madison, Wisconsin.
The Polar Vortex of 2014 is behind us. Cabin fever has been replaced with bike lust. After months of reading cycling magazines during endless hours of bike trainer sessions, cyclists and triathletes are ready to buy new bikes.

Long conversation threads on bike geek forums, magazine gear reviews and passionate recommendations from friends have helped refine your choices. Prices and budgets narrow the selection process even further. Prior experience with a bike brand and a sweet paint job may tip the scales one way or another. Swipe the credit card and that new bike is all yours.

Today many cyclists and triathletes are taking an extra step and working with professional bike fitters to guide them through the bike purchasing process.

“Every year we see more people get the bike fit straightened out before they go shopping,” says Colin O’Brien of Cronometro in Madison, Wisconsin. “A good fitting session will end with a fit document. That’s the best tool for bike shopping. Then you know what you are looking for and why you are looking for that kind of setup.” 

The entirety of Lou Dzierzak's survey of bike fit experts appears in the April 2014 print edition of Silent Sports. To order a copy call 888/706-4045. To not miss a future issue, subscribe online here.